2021 :plac: life!

[razr390]

I don’t disagree. But I’m saying maybe it’s a scalability issue. Maybe BMW is selling more cars than they did before since they’re appealing to mass market badge whoring versus Toyota who is literally built on mass market servicing/sales

[Desertbreh]

I don’t disagree. But I’m saying maybe it’s a scalability issue. Maybe BMW is selling more cars than they did before since they’re appealing to mass market badge whoring versus Toyota who is literally built on mass market servicing/sales

Do you work for BMW? If Lexus can provide kick ass customer service, and they most certainly do, then BMW can do it. But they don't because they are a bunch of lazy krauts still jerking it to pictures of their 3.0 Couple from 1971 while failing to admit that their car company mostly makes expensive Buicks. Goddam BMW makes a shiitton of absolute garbage these, days, and Americans lap up every bloated chrome laden one of them, all while bending over for crappy service that one would expect for a Geo Metro.

[max225]

I don’t disagree. But I’m saying maybe it’s a scalability issue. Maybe BMW is selling more cars than they did before since they’re appealing to mass market badge whoring versus Toyota who is literally built on mass market servicing/sales

That’s how you lose your brand. If you can’t even think about servicing the vehicle people pay a premium for customers will go elsewhere.

Granted we give Porsche a lot of shit for their pricing but their service is great. Same goes for Lexus here. You’re treated like a king, and not some sort peasant.

It’s like if you’re eating at McDonald’s you expect shitty service, but if I got shitty service at Nobu I would likely dispute the charges with my CC

[Johnny_P]

The new X5 is sweet. The Highlander is not.

People will put up with some annoyances for that. In the grand scheme of things it isn’t usually a huge deal to be inconvenienced 2 days a year if the trade off is you don’t have to drive a cuckmobile.

Brand image. Scene points. Instagram likes. The real things that matter in life.

[ChrisoftheNorth]

I don’t disagree. But I’m saying maybe it’s a scalability issue. Maybe BMW is selling more cars than they did before since they’re appealing to mass market badge whoring versus Toyota who is literally built on mass market servicing/sales

I actually think it's regional and has to do with competition. In CA, BMWs are very aspirational among and the cars somewhat sell themselves. BMW dealers are everywhere and most people lease, so what's the point in providing good service for people who are just going to bounce around searching for the best lease deal anyway?

Mainstream brands like Toyota are in the fight, and need to provide good service to keep customers.

[max225]

I don’t disagree. But I’m saying maybe it’s a scalability issue. Maybe BMW is selling more cars than they did before since they’re appealing to mass market badge whoring versus Toyota who is literally built on mass market servicing/sales

I actually think it's regional and has to do with competition. In CA, BMWs are very aspirational among and the cars somewhat sell themselves. BMW dealers are everywhere and most people lease, so what's the point in providing good service for people who are just going to bounce around searching for the best lease deal anyway?

Mainstream brands like Toyota are in the fight, and need to provide good service to keep customers.

BMW is getting their ass handed to them here by Tesla. And they are losing their brand for a reason. They are turning into the Mitsubishi/Nissan of the luxo brands

[ChrisoftheNorth]

I actually think it's regional and has to do with competition. In CA, BMWs are very aspirational among and the cars somewhat sell themselves. BMW dealers are everywhere and most people lease, so what's the point in providing good service for people who are just going to bounce around searching for the best lease deal anyway?

Mainstream brands like Toyota are in the fight, and need to provide good service to keep customers.

BMW is getting their ass handed to them here by Tesla. And they are losing their brand for a reason. They are turning into the Mitsubishi/Nissan of the luxo brands

BMW made a decision to chase volume/market share about a decade ago. Resulted in the watered down products they have today and the overall of the brand. They're absolutely racing to the bottom and it's sad because I like what the brand used to stand for.

They deserve to have Tesla eat their lunch. Tesla has become and aspirational brand everywhere. Still can't buy them in Michigan, but a lot of people are finding ways to buy them and brag about it.

[D Griff]

BMW is getting their ass handed to them here by Tesla. And they are losing their brand for a reason. They are turning into the Mitsubishi/Nissan of the luxo brands

BMW made a decision to chase volume/market share about a decade ago. Resulted in the watered down products they have today and the overall of the brand. They're absolutely racing to the bottom and it's sad because I like what the brand used to stand for.

They deserve to have Tesla eat their lunch. Tesla has become and aspirational brand everywhere. Still can't buy them in Michigan, but a lot of people are finding ways to buy them and brag about it.

All Teslas are pretty ubiquitous around here now.

I also doubt I will ever own a Beemah again, unless maybe it's old.

[ChrisoftheNorth]

BMW made a decision to chase volume/market share about a decade ago. Resulted in the watered down products they have today and the overall of the brand. They're absolutely racing to the bottom and it's sad because I like what the brand used to stand for.

They deserve to have Tesla eat their lunch. Tesla has become and aspirational brand everywhere. Still can't buy them in Michigan, but a lot of people are finding ways to buy them and brag about it.

All Teslas are pretty ubiquitous around here now.

I also doubt I will ever own a Beemah again, unless maybe it's old.

I still love BMWs from the 70's-90's. Some of my favorite cars period. I could see maybe owning another some day.

[max225]

All Teslas are pretty ubiquitous around here now.

I also doubt I will ever own a Beemah again, unless maybe it's old.

I still love BMWs from the 70's-90's. Some of my favorite cars period. I could see maybe owning another some day.

https://www.youtube.com/channel/UCLLpxc ... 5nBXODXyqw

Boy do I have a youtube channel for you

[Apex]

All Teslas are pretty ubiquitous around here now.

I also doubt I will ever own a Beemah again, unless maybe it's old.

I still love BMWs from the 70's-90's. Some of my favorite cars period. I could see maybe owning another some day.

80s and 90s Euro

[ChrisoftheNorth]

I still love BMWs from the 70's-90's. Some of my favorite cars period. I could see maybe owning another some day.

https://www.youtube.com/channel/UCLLpxc ... 5nBXODXyqw

Boy do I have a youtube channel for you

will need to check this one out.

[ChrisoftheNorth]

I still love BMWs from the 70's-90's. Some of my favorite cars period. I could see maybe owning another some day.

80s and 90s Euro

My favorite. BMW, Porsche, even Volvo

[max225]

https://www.youtube.com/channel/UCLLpxc ... 5nBXODXyqw

Boy do I have a youtube channel for you

will need to check this one out.

Dude bro is like a brother from another mother IMO. I would love to have him on this forum I think he would fit in perfectly.

[razr390]

I don’t disagree. But I’m saying maybe it’s a scalability issue. Maybe BMW is selling more cars than they did before since they’re appealing to mass market badge whoring versus Toyota who is literally built on mass market servicing/sales

Do you work for BMW? If Lexus can provide kick ass customer service, and they most certainly do, then BMW can do it. But they don't because they are a bunch of lazy krauts still jerking it to pictures of their 3.0 Couple from 1971 while failing to admit that their car company mostly makes expensive Buicks. Goddam BMW makes a shiitton of absolute garbage these, days, and Americans lap up every bloated chrome laden one of them, all while bending over for crappy service that one would expect for a Geo Metro.

Don’t disagree. But Lexus had the Toyota scalability foundation in place before it came out and it ran with it. BMW was always the aspirational luxury German brand that decided to chase market share instead. They had no “Toyota” of their own to leech/springboard off of.

[razr390]

I don’t disagree. But I’m saying maybe it’s a scalability issue. Maybe BMW is selling more cars than they did before since they’re appealing to mass market badge whoring versus Toyota who is literally built on mass market servicing/sales

That’s how you lose your brand. If you can’t even think about servicing the vehicle people pay a premium for customers will go elsewhere.

Granted we give Porsche a lot of shit for their pricing but their service is great. Same goes for Lexus here. You’re treated like a king, and not some sort peasant.

It’s like if you’re eating at McDonald’s you expect shitty service, but if I got shitty service at Nobu I would likely dispute the charges with my CC

Of course. Porsche service was always top notch from sales to service (my parents had a 2005 and 2012 Cayenne).

I’ve heard nothing but great things from Lexus as a brand overall service and sales.

BMW seems to have dipped itself into multiple buckets and now is losing reputation everywhere. They dabbled in hybrid/electric with the i3/i8, but then didn’t do more with it. They’re chasing 328i lease deals to get market share, and diluting their M brand into basically nothingness and now they have nothing to really stand on. They aren’t leading any charts in ANYTHING

[HerrBerlin]

That’s how you lose your brand. If you can’t even think about servicing the vehicle people pay a premium for customers will go elsewhere.

Granted we give Porsche a lot of shit for their pricing but their service is great. Same goes for Lexus here. You’re treated like a king, and not some sort peasant.

It’s like if you’re eating at McDonald’s you expect shitty service, but if I got shitty service at Nobu I would likely dispute the charges with my CC

Of course. Porsche service was always top notch from sales to service (my parents had a 2005 and 2012 Cayenne).

I’ve heard nothing but great things from Lexus as a brand overall service and sales.

BMW seems to have dipped itself into multiple buckets and now is losing reputation everywhere. They dabbled in hybrid/electric with the i3/i8, but then didn’t do more with it. They’re chasing 328i lease deals to get market share, and diluting their M brand into basically nothingness and now they have nothing to really stand on. They aren’t leading any charts in ANYTHING

Oh yeah? Does Tesla have gear shifters made from Swarovski crystal like a real luxury car? I think not!

[max225]

I don’t disagree. But I’m saying maybe it’s a scalability issue. Maybe BMW is selling more cars than they did before since they’re appealing to mass market badge whoring versus Toyota who is literally built on mass market servicing/sales

Do you work for BMW? If Lexus can provide kick ass customer service, and they most certainly do, then BMW can do it. But they don't because they are a bunch of lazy krauts still jerking it to pictures of their 3.0 Couple from 1971 while failing to admit that their car company mostly makes expensive Buicks. Goddam BMW makes a shiitton of absolute garbage these, days, and Americans lap up every bloated chrome laden one of them, all while bending over for crappy service that one would expect for a Geo Metro.

solid points and we're now spanning a service area the size of Germany. California has got be one of BMWs key target markets... and if they can't do it right here then they can't do it right anywhere.

[ChrisoftheNorth]

Do you work for BMW? If Lexus can provide kick ass customer service, and they most certainly do, then BMW can do it. But they don't because they are a bunch of lazy krauts still jerking it to pictures of their 3.0 Couple from 1971 while failing to admit that their car company mostly makes expensive Buicks. Goddam BMW makes a shiitton of absolute garbage these, days, and Americans lap up every bloated chrome laden one of them, all while bending over for crappy service that one would expect for a Geo Metro.

Don’t disagree. But Lexus had the Toyota scalability foundation in place before it came out and it ran with it. BMW was always the aspirational luxury German brand that decided to chase market share instead. They had no “Toyota” of their own to leech/springboard off of.

Scalability in production does not equal scalability in dealer service. Dealers are independent entities, and it's immensely difficult/complex to manage that at the OEM level.

There's been multiple case studies on the success of the Lexus launch. Toyota recognized that Lexus, being relatively late to the luxury game, needed to stand out in some way. The products were easy (just make fancy Toyotas), but they decided to have a laser focus on customer service, spending obscene money on dealerships and bonus programs to reward and thus enable industry leading customer service. And that's how it started as a brand going to market. A Lexus was already a great car, but to pay luxury car prices for a new brand, the service set it apart. OEMs are still chasing Lexus in customer service quality, it's been engrained in the culture from the beginning, that makes a huge difference.

[D Griff]

will need to check this one out.

Dude bro is like a brother from another mother IMO. I would love to have him on this forum I think he would fit in perfectly.

Throw a link in the comments and invite him over We need fresh

[max225]

Don’t disagree. But Lexus had the Toyota scalability foundation in place before it came out and it ran with it. BMW was always the aspirational luxury German brand that decided to chase market share instead. They had no “Toyota” of their own to leech/springboard off of.

Scalability in production does not equal scalability in dealer service. Dealers are independent entities, and it's immensely difficult/complex to manage that at the OEM level.

There's been multiple case studies on the success of the Lexus launch. Toyota recognized that Lexus, being relatively late to the luxury game, needed to stand out in some way. The products were easy (just make fancy Toyotas), but they decided to have a laser focus on customer service, spending obscene money on dealerships and bonus programs to reward and thus enable industry leading customer service. And that's how it started as a brand going to market. A Lexus was already a great car, but to pay luxury car prices for a new brand, the service set it apart. OEMs are still chasing Lexus in customer service quality, it's been engrained in the culture from the beginning, that makes a huge difference.

the BMW dealershit i frequented was literally next door to lexus. You can walk over to each one... managed by same company... Yet Lexus was a world of ass kissing and normal sales holes who knew the products and the service quality is astounding! Move over to BMW with 20 something middle eastern bros trying to sell you the most expensive pile of garbage they can find on the back lot. And a service department that doesn't try to make shit right, takes forever, never picks up the phone and is overpriced and shitty for what it is. Never again.

I don't think I have said this before, but probably the MAIN reason why I swore the M cars even though they are by far my favorite is the service aspect. Even while in warranty they are garbage I can only imagine what happens when you're outside of warranty.

[Desertbreh]

Do you work for BMW? If Lexus can provide kick ass customer service, and they most certainly do, then BMW can do it. But they don't because they are a bunch of lazy krauts still jerking it to pictures of their 3.0 Couple from 1971 while failing to admit that their car company mostly makes expensive Buicks. Goddam BMW makes a shiitton of absolute garbage these, days, and Americans lap up every bloated chrome laden one of them, all while bending over for crappy service that one would expect for a Geo Metro.

solid points and we're now spanning a service area the size of Germany. California has got be one of BMWs key target markets... and if they can't do it right here then they can't do it right anywhere.

The only BMW I would consider buying is that M2 Comp with the This is from a company that used to have an entire lineup of interesting stuff. The 7 series is quite literally limousine sized these days.

[max225]

solid points and we're now spanning a service area the size of Germany. California has got be one of BMWs key target markets... and if they can't do it right here then they can't do it right anywhere.

The only BMW I would consider buying is that M2 Comp with the This is from a company that used to have an entire lineup of interesting stuff. The 7 series is quite literally limousine sized these days.

Yea M2 comp or non comp is quite fun. I think they are going to age well also. Most bugs should have been worked out of the chassis by then.

The thing is though... M3 comp with seats 4 in relative comfort, has a real trunk, a non 13 gal gas tank for a car that gets 20mpg... and costs about the same in the used market with same miles etc. Oh and they perform/weigh the same.

[ChrisoftheNorth]

Scalability in production does not equal scalability in dealer service. Dealers are independent entities, and it's immensely difficult/complex to manage that at the OEM level.

There's been multiple case studies on the success of the Lexus launch. Toyota recognized that Lexus, being relatively late to the luxury game, needed to stand out in some way. The products were easy (just make fancy Toyotas), but they decided to have a laser focus on customer service, spending obscene money on dealerships and bonus programs to reward and thus enable industry leading customer service. And that's how it started as a brand going to market. A Lexus was already a great car, but to pay luxury car prices for a new brand, the service set it apart. OEMs are still chasing Lexus in customer service quality, it's been engrained in the culture from the beginning, that makes a huge difference.

the BMW dealershit i frequented was literally next door to lexus. You can walk over to each one... managed by same company... Yet Lexus was a world of ass kissing and normal sales holes who knew the products and the service quality is astounding! Move over to BMW with 20 something middle eastern bros trying to sell you the most expensive pile of garbage they can find on the back lot. And a service department that doesn't try to make shit right, takes forever, never picks up the phone and is overpriced and shitty for what it is. Never again.

I don't think I have said this before, but probably the MAIN reason why I swore the M cars even though they are by far my favorite is the service aspect. Even while in warranty they are garbage I can only imagine what happens when you're outside of warranty.

I will never ever understand companies allowing crappy customer service. Sure, it saves some money to treat people poorly, but that's going to come back and bite hard eventually. It's just so short sighted and

If I ran my own company, the most important aspect would be customer service, full stop. You can make shit ass products (within reason), but if you treat your customers like royalty, they'll probably come back again.

[Irish]

Don’t disagree. But Lexus had the Toyota scalability foundation in place before it came out and it ran with it. BMW was always the aspirational luxury German brand that decided to chase market share instead. They had no “Toyota” of their own to leech/springboard off of.

Scalability in production does not equal scalability in dealer service. Dealers are independent entities, and it's immensely difficult/complex to manage that at the OEM level.

There's been multiple case studies on the success of the Lexus launch. Toyota recognized that Lexus, being relatively late to the luxury game, needed to stand out in some way. The products were easy (just make fancy Toyotas), but they decided to have a laser focus on customer service, spending obscene money on dealerships and bonus programs to reward and thus enable industry leading customer service. And that's how it started as a brand going to market. A Lexus was already a great car, but to pay luxury car prices for a new brand, the service set it apart. OEMs are still chasing Lexus in customer service quality, it's been engrained in the culture from the beginning, that makes a huge difference.

We moved to SoFla because wife unit scored a sweet jerb that was too good to pass up. One of the perks was a company car of her choice and she chose the Lexus Rx300. It was a nice vehicle but all in all a glorified 'Yota. The service department was freaking stellar though. We had never been treated like that elsewhere. Every time it was taken in for maintenance or TSBs or what have you they handed her the keys to a brand new RX300 or better as a loaner. When we got her car back it was washed waxed and vacuumed. The staff treated us like royalty.